Page impressions
Report the impressions LinkedIn returns for the company Page. These describe distribution of content, not a count of unique businesses or verified decision makers.
LinkedIn Pages + Monthwrap
Social & websites reporting
LinkedIn Pages reporting for agencies.
Bring LinkedIn Page impressions, clicks, engagement and follower growth into a monthly account of your agency’s B2B content work.
AvailableLinkedIn sign-in
Inside the monthly reportSample data
Harbor Content / Atlas Operations
The company Page, in context
Page impressions31,600Content distribution reported by LinkedIn
Page clicks742Platform-defined clicks
New followers126Audience growth for the period
Page clicks are not the same as website sessions, demo bookings or qualified sales opportunities.
LinkedIn Pages, at a glance.
- Connect with
- LinkedIn sign-inA Page administrator authorizes reporting access.
- Updates
- Daily sync, with a manual refresh in Sources. Platform reporting delays still apply.
- Earlier months
- Request an earlier month in Sources. Coverage follows the platform’s available history and your account access.
- In your report
- Page impressions, clicks, engagement and followers.
Built around your client’s questions
A longer buying cycle needs a clearer explanation.
For B2B content agencies managing company Pages.
B2B content rarely turns one company-page post into one signed contract. Clients still need to understand what the content program is doing: whether it is being seen, whether people interact with it and whether the audience is growing. Start with those observable results rather than manufacturing a short path to revenue.
Monthwrap lets you place LinkedIn Page metrics beside the work your team records and the client’s separately connected sales data. Use the report to explain the editorial focus, highlight changes in distribution and outline the next topic or format to test. The Page remains one part of the wider relationship with prospective customers.
Choose the numbers that matter
What LinkedIn Pages
brings to the report.
Page impressions, clicks, engagement and followers. Choose the relevant figures, add comparisons where the data supports them, and explain what changed.
Clicks
Include the platform-defined Page click metric with a clear label. Use website analytics separately if the client wants to understand sessions or behavior after someone leaves LinkedIn.
Engagement
Show engagement alongside impressions to give the audience response context. A strong month should be explained with the content program and relevant business events, not just a percentage.
New followers
Track audience growth as part of the Page’s longer-term development. Avoid presenting followers as qualified leads; use a connected CRM or booking source for those outcomes.
For your next client report
An executive content program
Record the thought-leadership work your agency delivered and put Page distribution beside it. Describe the themes tested and the editorial choices you will carry into the following month.
Arrange the report in your own layoutRead it from the client’s side
See the complete
paid advertising report.
A full fictional agency report, with the work delivered, the numbers behind it and the plan for next month. Use its structure to plan your own mix of sources and client results.
Open the sample reportMake the connection
From LinkedIn Pages
to the right client.
A Page administrator authorizes reporting access.
Connection methodLinkedIn sign-inAvailabilityAvailableYour connected account’s API permissions and plan apply.
- 01
Use a Page administrator
The connecting LinkedIn member must be an administrator of the client’s Page. Confirm the correct company identity before authorizing account access.
- 02
Authorize Page reporting
Choose LinkedIn Pages in Sources, complete the LinkedIn sign-in, and select the client’s company Page.
- 03
Check the source labels
Review the first available period and keep Page metrics separate from any LinkedIn ad account already connected. Add the explanation and work records needed for the client’s report.
Know what each
number means.
Company Pages, not personal profiles
This source reports on an authorized company Page. It does not provide a personal-profile analytics report for every founder, employee or creator involved in the content program.
Pipeline needs its own source
The Page connection does not identify a sales opportunity for each impression or click. Bring CRM results separately and describe the relationship as context unless you have additional attribution evidence.
Before you connect
A few useful
answers.
Is this the same connection as LinkedIn Ads?
No. LinkedIn Pages reports company-page activity, while LinkedIn Ads reports ad-account results. An agency may use both, with distinct permissions and clearly named sections in the same report.
Can I include our content work?
Yes. Record the work your team delivered in Monthwrap and include it beside Page results. Add LinkedIn publishing work to the log yourself, then pair it with the Page’s results.
Does the client need an administrator involved?
Yes. A LinkedIn member with Page admin access needs to authorize the Page connection.
Start with your next client report
The data has a source.
The story has your name.
Bring your sources together, choose your layout and add the context your client needs.
Start free trial14-day free trial. No card needed.