Amazon marketplace agencies

Turn marketplace exports into a clear monthly report.

Marketplace exports tell only part of the story. Bring prepared sales and ad figures into Monthwrap, add the listing work your team completed, and approve a branded report with the next stock or budget decision.

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Explore an illustrative report from Shelfline Commerce for Morrow Pantry.

October 1–31, 2026Morrow Pantry
Illustrative data

Where ad spend needs closer attention

Advertising cost of sales: ad spend ÷ ad-attributed sales.

ACoS35% planning limit
Glass jar set26.4%
Spice rack33.0%
Pantry labels37.7%
Above the example planning limit

The label range is above the example limit. The line is a planning guide, not a break-even or profitability threshold.

How Monthwrap helps

Your team does the work.
Your client sees it.

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A record before month-end.

Supported sources record activity as it happens. Add the work your team handles outside those tools, and keep agreed deliverables beside completed tasks.

One count for the same lead.

Match repeat contacts by phone or email within a 30-day window, then record which leads became booked work.

Your brand and your approval.

Choose the widgets, use optional AI chat for a draft, and review every section. Approve the report, send its link, and see when the client opens it.

The question behind the numbers

Which product needs a better listing before more ad spend?

The Amazon example separates total product sales from ad-attributed sales, then compares advertising cost of sales by product family. It makes the listing, stock and cost questions visible before recommending a larger budget.

Bring the catalog work into the conversation.

A monthly should explain what changed on the shelf: listing images, product information, search-term reviews and the work still waiting on the client’s stock or cost figures.

Prepare a consistent sales view

Choose a period and currency, then prepare the numeric totals you need from marketplace exports. Keep total product sales separate from advertising-attributed sales.

Explain the advertising measure

State the attribution window and how you calculated ACoS or ROAS. Treat a working ACoS limit as a planning choice, with fees and product costs still needed for a margin discussion.

Tie the next test to the product

Show listing changes and search-term work beside the numbers. Ask the client for replenishment dates, stock cover or costs when those determine the next sensible action.

Start with the right sources

Prepared marketplace figures, clearly labeled.

Amazon reporting uses prepared numeric uploads. Monthwrap does not connect to Seller Central or automatically turn raw Amazon exports into the example report. The agency prepares the figures and supplies the listing, stock and margin context.

Explore all connection options

Amazon marketplace data

Prepare dated numeric columns from marketplace exports. There is no native Amazon sign-in or automatic raw-export mapping.

Prepared file upload

CSV / Excel

Upload the prepared numeric file, review the columns and settings, then choose those numbers in the report builder.

Prepared file upload

Google Sheets

A connection route for dated custom numbers with dates in column A and metric names in row 1. Connect through Google with access to the sheet.

Available

From marketplace exports to a client report.

Use the sample for ideas. Shape your report around the client and the work you do.

  1. Prepare the numbers

    Use your marketplace exports to make dated numeric columns for the measures you want to report. Align the period and currency, and record the attribution windows used.

  2. Import and check the totals

    Upload CSV or Excel, review the file and number settings, then compare the imported totals with your prepared source. Add listing work and the explanations the figures need.

  3. Build the client’s monthly

    Choose widgets for your numbers, add your commentary and lay out the next actions. Check the client view and source notes before sharing the report link.

Complete sample report

Shelfline CommerceMorrow Pantry

Results, completed work, the next plan, and the source notes behind the figures.

Read the report

Before you start

Amazon marketplace reporting questions.

Is there a native Amazon integration?

No. Use prepared CSV or Excel uploads for dated numeric results. Raw Amazon exports need preparation before import, and the example’s product-family analysis is illustrative rather than an automatic export-mapping feature.

Can I show total sales and ad-attributed sales together?

Yes, if their definitions stay clear. They are different views that can overlap. Label the attribution window and avoid adding ad-attributed sales to total product sales as if they were extra revenue.

Can the report tell the client whether a product is profitable?

Sales and advertising efficiency alone cannot establish profit. Bring the fees, product costs, returns and other figures you need into the analysis, and explain any missing costs before drawing a margin conclusion.

Working with a different kind of client?

In your agency’s voice

A monthly with
your perspective.

Start with your client’s numbers. Add the work, the explanation, and the next step.

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