IntegrationsBrightLocal
BrightLocal + Monthwrap

SEO & analytics reporting

BrightLocal reporting for agencies.

Bring BrightLocal rankings, local grid and review measures into a monthly report that explains the location, the work delivered and the next local priority.

AvailableAgency API key

BrightLocal, at a glance.

Connect with
Agency API keyRequires a plan with API access. Select the client’s location.
Updates
Daily sync, with a manual refresh in Sources. Platform reporting delays still apply.
Earlier months
Read existing report runs and dated reviews. Current rating and review-total snapshots do not recreate earlier totals.
In your report
Local rankings, grid results and review metrics.

Built around your client’s questions

A location’s visibility is more than one ranking.

Local SEO agencies using BrightLocal location reports

Local search changes across keywords, areas and the reputation of the business. A monthly report should explain those different views without turning them into one mysterious score. Start with the location, then show the supported ranking, grid and review measures that matter to the client.

Monthwrap reads results from the BrightLocal reports your agency already runs. Pair those results with profile work, website improvements and the next local priority. The client gets a coherent review of the location while the detailed research and report configuration remain in BrightLocal.

Choose the numbers that matter

What BrightLocal
brings to the report.

Local rankings, grid results and review metrics. Choose the relevant figures, add comparisons where the data supports them, and explain what changed.

01

Local Rank Tracker results

Show supported average position, top-3 and top-10 counts from successful report runs. Keep the run date and tracked scope in mind when comparing one month with another.

02

Map pack coverage

Use the reported share of tracked keywords in the map pack as context. Explain the keyword set and avoid treating the percentage as universal visibility across every local search.

03

Local Search Grid measures

Bring average map rank and the supported share of high-ranking grid points into the report. These are summary measures of the existing grid reports, not a new scan launched by Monthwrap.

04

Reputation measures

Report newly published reviews alongside available rating and review-total snapshots. Distinguish a month’s new reviews from the all-time review count so the story remains clear.

For your next client report

Review a location program

Put ranking and reputation measures beside profile care, local content and website work. Explain which part of the location’s presence the next month’s work will address.

Arrange the report in your own layout

Read it from the client’s side

See the complete
local growth report.

A full fictional agency report, with the work delivered, the numbers behind it and the plan for next month. Use its structure to plan your own mix of sources and client results.

Open the sample report

Make the connection

From BrightLocal
to the right client.

Requires a plan with API access. Select the client’s location.

Connection methodAgency API keyAvailabilityAvailableYour connected account’s API permissions and plan apply.
  1. 01

    Check the agency’s API access

    Use a BrightLocal account and API key with the access required for the client’s location. Confirm that the relevant reports already run in BrightLocal.

  2. 02

    Select the location

    Choose the correct client location from the accounts available to the key. Location names and report scope should match the business represented in the Monthwrap report.

  3. 03

    Review report dates and coverage

    Check the first returned figures against the existing rank-tracker, grid and reputation reports. Note differences in run frequency or coverage before comparing the monthly snapshots.

Know what each
number means.

Existing reports provide the data

The connection reads supported results from reports already run in BrightLocal. It does not create new scans, choose grid points or spend reporting credits on the agency’s behalf.

Summary measures are not a full grid display

A reported average or coverage share describes the underlying scan. It should not be presented as a complete interactive point-by-point map unless that separate view has been supplied.

Before you connect

A few useful
answers.

Does connecting BrightLocal run new scans?

No. The connection reads supported results from the location’s existing reports. Continue to manage report configuration, scan schedules and research work inside BrightLocal.

Can I show Business Profile activity alongside it?

Yes. Use Google Business Profile as a separate source for supported profile metrics and activity. BrightLocal adds ranking, grid and reputation context with its own definitions and reporting dates.

Why are some numbers snapshots and others monthly totals?

A ranking or average rating is a level at a point in time, while newly published reviews occur during a period. Use the appropriate display for each instead of summing every figure across the month.

Start with your next client report

The data has a source.
The story has your name.

Bring your sources together, choose your layout and add the context your client needs.

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